Tag Archives: challenge

challenge of a customer journey

The Internet offers companies a variety of potential advertising space and measures. Between seach engine marketing and search engine optimization, or display and cooperation, e-mail and social marketing is much room for creativity, sales skills, product messages or brand messages. The plethora of options can also be a problem, because each discipline costs money – and sometimes it is even expensive. Even in times of still-million dollar budgets for online marketing, no company can allow just have to try something with no success in sight. Or rather, it “should” not do which is forcing the companies to become more performance-oriented. In exactly these situation, it’s about looking at the totality…

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